Mediability today announces that a Diamond Partner agreement with Grass Valley has been signed for Mediability’s Nordics operations. The agreement secures Mediability’s customers, across the Nordics, access to the full products portfolio of Grass Valley, including the former Snell Advanced Media (SAM) product lines.

With the long term relationship with SAM, the Mediability team have built key competence on SAM’s playout and production solutions, that are now integrated into the Grass Valley product offering. The partnership with Grass Valley opens new possibilities for our customers to explore the Grass Valley market leading content and media technology solutions.

“Our long term relationship with SAM has been a driving factor in Mediability’s success in the Nordics and we are very happy to secure our position with Grass Valley, as their selected partner in the Nordics, says Håvard Myklebust, CEO, Mediability Group. “We can now offer the best of breed products and solutions to our customers for live production, news, playout, and networking, in collaboration with one of the media industry most renowned vendor.”

“We at Grass Valley are proud to have a partner such as Mediability with such technical capability and professionalism in customer service. In a time of industry flux and technology transition, where our customers are looking for a trusted advisor, SAM’s long-term partnership with Mediability in the Nordics has showed us that they are there to help guide their customers through their decision process. We look forward to a great future working with Mediability and our Nordic customers”, says Greg de Bressac, Head of Global Channel Sales – Grass Valley.

Contact Mediability today

for a discussion of how the Grass Valley products and solutions may fit your needs. To book a meeting at this year IBC


About Mediability

Mediability is Scandinavia’s largest provider of solutions, consultancy, system integration, services and products. We recently expanded with announcing Mediability Global Ltd and have opened an office in London, with focus on our media technology consultancy.

Mediability was founded in the Summer of 2016, when three of Scandinavia’s top providers of media-production solutions, Scandinavian AVIT Systems, Video 4, and Mediateket, were joined into one unified group.

With more than 30 years of history and references within the video production and media market, Mediability is now established as the trusted partner for media houses spanning from smaller to bigger production houses, broadcasters, newspapers and freelance videographers, and also delivers products and solutions to universities and schools, hospitals, military and defence, theatres and concert houses.

Our customers range from NRK, TV 2, VG TV, Discovery, Canal Digital, SVT, Swedish Radio, Aftonbladet, Expressen, DR, MTG, NEP, TVNorge, Statens Vegvesen, University of Bergen, NTNU, IMG, Altibox, Screen Media, Volvo, Bergensavisen, Bergens Tidende, and more.


About Grass Valley

Grass Valley is the No.1 player in content and media technology with market leading solutions, the industry’s largest R&D engine and a growing financial commitment to the future of this industry. That’s why the world’s leading and most innovative broadcasters, news organisations, content/rights owners and media service providers trust Grass Valley to be their long-term business transformation partner.

Headquartered in Montreal, Grass Valley has been in the broadcast business for nearly 60 years and is part of St. Louis-based Belden Inc.

Contact one of our professional equipment sales persons today for a discussion of how the Grass Valley product lines may fit your needs. See contact info for the Mediability team here

You may also direct any questions to

Read more about Mediability on our About page here

Read more about our Systems Integration expertise here

Read more about what strategic partners and vendors we work with on our Partners page here